Email marketing and list management specialist for the music industry.
Artists 2 fans
Stop relying on the algorithm and turn your audience into raving super fans of YOU!.
The system failure…
If there is one thing we know to be true it’s that Spotify’s business model is fucked for artists…
You cannot fully rely on streaming alone to make a living at $0.003 per stream (like wtf?)
You were told touring would help bring in your income but not without the stress of wondering if you’re breaking even.
Or God forbid you’re an artist who takes a LOSS after production costs, travel, food, hotels, and other expenses.
And then you’re being pushed to spend more money on ads to promote your music.
While also being on social media all the time.
You never asked to be a content creator.
And the social media algorithms are killing your engagement, tanking your sales, and playing you in your face.
Preventing you from reaching your fans and creating meaningful connections with them.
Who then leaves comments like…
“I didn’t know you were in Boston 😞” or “I wish I would’ve known about this”
Even though you were posting about it for months.
That’s because you aren’t capturing the data you need to thrive - event venues & ticketing companies are.
And it’s not only hurting you, but your fans as well.
Causing another problem in finding the freedom you’re searching for in your music career.
Here’s the deal
Artists like James Blake are running into these struggles and has shared that your way out of it is by having an email list (A.K.A. Your Fan Club).
With it you’ll:
Develop meaningful relationships with your fans.
Stop relying solely on social media to promote your music & shows.
Have a long term strategy to growing your fanbase & having a sustainable music career.
It’s time for you to OWN your fan club, and start putting fan experience and relationships first.
You might be thinking…
“Email is dead” or “I don’t want to be spammy” or “I don’t have time for this.”
What good is getting more listeners if you can’t turn them into lifelong fans?
It’s burning a hole at the bottom of your piggy bank and limiting your success.
Your true fans want to hear from you and be connected to you!
Who Are you?
I’m Dakota Nash your new favorite music email marketing specialist.
I’m a passionate advocate for artists taking control of their audience and continuing to make music that helps people dance with life.
I help DJs, bands, musicians, and artists like you turn casual listeners into loyal fans—people who buy your merch, come to your shows, and stick with you for the long haul.
I believe in empowering artists to own their fanbase, share their stories authentically, and create deeper connections that go beyond the streams.
Let’s make your music not just heard but felt.
Here’s how we do it…
By using the D.A.N.C.E. with life framework, we’ll create a profit-generating system that supports your goals and gives you the resources to continue to do what you love—make music.
We have to know and identify the group of humans you’re creating for.
If we want to win, we have to win on depth.
Why do they like your music? What do they want to see from you? Why do people go to see you perform?
And I put on my coziest outfit and do my best “online stalking” to find out what they’re saying in the internet wild.
D- Defining your audience
A- Attract with value & Authenticity
We want to become a magnet for your casual listeners and attract them into your world by giving them something so irresistible they want to sign up for your list.
That can be an unreleased song, an exclusive event invite, a custom playlist, or tips & tricks.
No matter what we’re going to show off your personality and let your music shine.
N- Nurture your fan relationships
It’s time to put your relationships first! We’ll prioritize connections and fan experience.
At every step in your fan’s journey…
We need them to feel safe, seen, heard, respected, and remembered by you.
We’ll avoid bombarding inboxes with transactional bullshit & spam.
Instead, we’ll focus on emails that are filled with a variety of stories to entertain, educate, and are insightful to your fans.
Fans who feel a deep sense of connection to you will buy anything from you. PERIOD!
We’re going to want the copy and messaging of your emails to be clear, concise, and benefit-driven with irresistible call to actions (stream this song, buy this on beatport, follow me, etc.)
I always ask…
Is the copy persuasive? On brand for you? Is it promoting what makes you unique?
Infused with storytelling to encourage your fans to willingly take their next step (purchase, click, or engage).
C- Convert with Clarity
Data is the ultimate storyteller and will educate us about what’s working and what isn’t.
Knowing who’s in your fan club and where they live will help with tour planning.
Regularly reviewing open rates, click-through rates, and conversion data will help refine & optimize our approach.
By making your emails interactive with quizzes, polls, surveys, and feedback loops we can continue to engage your audience in new exciting ways.
The data gives you the power to make strategic decisions about your career.
E- Engage & Evaluate
The D.A.N.C.E. with life framework guides us through the process and makes turns your casual listeners into a huge dance party of SUPERFANS who love YOU!
Take control
You CAN reach more fans with your content instead of fighting the algorithms.
You CAN have financial freedom and stable income from your music.
You CAN have direct communication with your fans & it will set you apart
You CAN discover data to help you make insightful career decisions, negotiate with labels/events better, and gauge demand to set optimal prices.
You CAN make more money without spending it on ads.
You CAN spend more of your time doing what you love - making music!
And you’re this close to having it…
Artists 2 fans
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Artists 2 fans 〰️
The Artists2Freedom package is designed to build and improve your entire email ecosystem - strategy, copy, design, fan loyalty, automation, maintenance, and implementation - and turn your fan club into a revenue-generating system so you can dance with life too!
The stronger your connection with your fans, the more control you’ll have over how you earn a living from your music.
You’ll be confident in your email strategy.
You’ll have direct communication and connection with your superfans.
You’ll find new clarity and focus on what lights you up in your career.
A2F is focused on your long-term success and grows with you!
Choose your path to freedom…
Every package helps you build your email list into a revenue-generating system.
They all include email creation, content calendar, strategy, list management, analytics & support.
Which package is right for you? find out now.
Do you need a simple, effective way to own your fan relationships and boost your income? ->
Do you have a list but don’t know how to use it? ->
Do you need a system to keep your fans engaged while you focus on creating music? ->
Are you an established artist who needs a dedicated email marketing team to handle everything? - >
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Is this for you?
You’re just getting started with email marketing.
You want to own your fan relationships and start making direct income.
You don’t have an email list yet or only have a small one (less than 1,000 subscribers).
You need help creating your first welcome sequence, regular emails, and engaging your fans.
Start turning casual listeners into loyal fans and buyers.
Perfect for: Emerging artists ready to lay the foundation for a sustainable music career.
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Is this for you?
You already have an email list (1,000–5,000 subscribers), but it’s not growing or engaging fans.
You have a decent following (15k–50k on social), and you’re selling merch or touring.
You’re making around $4k/month but want to be making $6k or more
Make your emails work for you 24/7 so you can focus on creating music.
Bring your email list to life and create a consistent, reliable income stream.
Perfect for: Artists who are ready to level up their email game and increase fan loyalty.
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Is this for you?
You’re serious about building your career and running it on your own terms.
You have over 50k followers, multiple revenue streams, and a team helping manage your career.
You’re making around $8k/month and have big plans (tours, launches, or album releases).
You want to have your own superfan loyalty program so you can reward the people who support you the most.
Increase your revenue and fan engagement while being supported for major launches.
Perfect for: Established artists looking to increase their income while deepening relationships with their fans.
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Is this for you?
You’re an established artist with 100k+ followers and a thriving career.
You tour internationally, have a full team, and generate $15k/month or more.
You need a dedicated email marketing partner to run everything for you.
You want advanced strategies for launches, fan journey mapping, your other offers and 24/7 support.
A complete email marketing team that frees you to focus on your music and legacy without having to think about writing an email.
Perfect for: Artists building their legacy while managing a complex, high-growth career.
Not sure where to start?
Think about:
Your current audience size
Your income goals
How much support you need with email marketing
👉 If you’re still unsure, let’s chat! I’ll help you pick the perfect package to meet your goals
My bold promise
I’ll help you OWN your audience, grow a loyal fanbase, and boost your direct income by 15% in just 30 days—without relying on streaming platforms, expensive ads, or social media.
My Guarantee
Here’s the deal. I love writing emails and strategizing.
But you want to know what I love even more than that?
I love love love helping my partners grow their email lists, make sales, and reach their goals.
I want my partners to WIN!
By which I really mean: I want YOU to win.
So, while I can’t guarantee specific numbers or conversion rates, I can guarantee when we work together you’re getting more than a copywriter & email marketer who’s going to shoot you some Google notes and hit the road.
Unlike many agencies, you’ll be working directly with me.
As your strategic email and business partner, I’m in this for the long game. And I’m rooting hard for you (like Tyra Banks) so you can count on me to communicate clearly, ask important questions, and go the extra mile on principle.
All of that to say, If you’re looking for a partner worth their weight and is a team player, then you’ve found them ✨
Ready for your next step?
We all get lost in our business sometimes and need another set of eyes to point us back in the right direction.
I’ll help you map out your fan journey and provide you with actionable strategy for free in 15 minutes.
Nothing is expected in return. I genuinely want to help you and your music.
During this free 15-minute call we’ll:
🪩Evaluate your current fan journey and we’ll talk through what can be improved and why, so you can see where the holes are in your piggy bank.
🪩Map out step by step how to get your fans to come back and improvements to get eyes on your email list (a.k.a fan club)
🪩The exact formula to making your fans feel seen, heard, loved, and respected at every touchpoint in their journey with you.
If we can solve this problem and you gain clarity to handle everything on your own, that's a win in my book. *Happy dances ferociously* 🕺🪩
BUT…
If you need help with IMPLEMENTING this strategy, then I’ll help you out with your next steps by scheduling another call.
Let’s connect on social
If you’re not ready to meet with me on a connection call, no worries.
Come hang out with me on socials.
There is no better way to be a part of my world than through social media.
I’m consistently posting on Instagram & Linkedin (The briefcase app).
I hope to infuse every interaction with joy, laughter, wonder, and compassion.
Shining bright and sharing positive energy is my thing.
I’m always a DM away.
Join me on the dance floor, we’ll meet under the disco ball 🪩
Follow me on Instagram: @Talk_Nashty2me
