Have an event that you can be proud of.
Your one Way ticket to making your show a sold out success with showtopping emails.
You’re going to be worried about selling tickets, filling in open seats, and making sure they show up.
If you aren’t promoting your show to your email list, then I got some bad news because you’re leaving money on the table - seriously!
Not only that.
You’re missing out on:
Creating brand awareness
Educating your audience about your offers
Building deeper relationships with your audience
But being able to sit down and consistently write emails for every show you produce is no easy feat.
hosting an event or planning one?
Your marketing checklist for your show looks like…
Look over budget
Shoot video for ads
Plan social content for Tik Tok, IG, Youtube, and Facebook
Find guests for your podcast
Create show themed concessions
Engage the community
Create photo ops and immersive experiences
Post updates for your team.
Send out press release
Write & send your promotional emails
This list doesn’t even cover half of what you need to do to prepare for a show.
And it’s no wonder that emails end up at the bottom of your list.
With strong conversion focused emails, it can be just what you need to sell out your event.
If you’re throwing multiple events or one event per year
The consensus is the same…
Engaging with your email list is your opportunity to connect and make your event a sellout success.
Your audience is on a journey with you.
And you’ll want to consistently send engaging emails that guide them every step of the way.
Imagine…
- Having every email you could ever need for your upcoming show.
- Not having to worry about if you’re reaching your engaged audience.
- Bringing traffic to all of your content instead of fighting with an algorithm.
- Having the time to focus on the fun shiny parts of your marketing strategy.
- Boosting your revenue with out having to pay for ads.
- Doing what you love because all of the emails are handled for you.
You’re on the Right track to having this…
Showtime Success Suite ~ $1,497 ~
Showtime Success Suite ~ $1,497 ~
This done-for-you sales copy experience secures you with a pile of emails sent straight to your inbox so you can be confident and ready to sell out your events.
Showtime Success Suite ~ $1,497 ~
Showtime Success Suite ~ $1,497 ~
Selling out events can be easy, fun, and absolutely doable.
You get all of this and SOME!
kickoff call
We’ll dive deep into your ideal audience, your value, and your event’s promo funnel & strategy
Copy & Strategy
You get proven $toryselling and copywriting techniques written in your emails. All designed to convert and make sales. I plan, strategize, and write to make killer emails.
Voice of Customer Research
Before I write a word of copy. I put your audience under a magnifying glass. I interview up to 3 patrons who love what you do. This helps me dial in on your sales messaging.
Round of Edits
I want you to be IN LOVE with your copy. This is your chance to make edits & comments so we hit the sweet spot - yum!
Show Analysis
Each show in your season appeals to different audiences. I interview the director & creative team to create a show promo messaging guide so we get the right audience in your seats.
Support
I’m available for you two weeks after delivering your copy via email. To ask any questions or have me look over anything.
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You’ll tell me all about your business and your event. Like who you serve, your challenges, and your event funnel strategy. You’ll leave knowing if we’re a good fit and how we can make your show a sold out success.
You’ll receive a custom proposal that will include:
Summary of what we talked about and your goals
Expectations between us.
Line item list of needed deliverables.
Availability to start.
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We’ll take a deep dive into your business. And I mean all the juicy deets of your event and audience.
I’ll send over a questionnaire before this call to understand your voice, vision, and goals.
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This one is for me, myself, & I.
I’ll spend time combing through your event details and learning all about your audience.
Then I prep the show promo guide by interviewing the director & creative team to know what your audience can expect.
It’s the most important step.
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I’ll put on some Beyoncè, grab a Thai tea, and get’r done.
I write a suite of emails filled with $toryselling and copywriting techniques to fill your open seats. -
I’ll email you with a Google docs link with commenting access & a video walk through.
If there is something you need changed you do get one round of revisions. I want you to be thrilled about your copy so please share any & all feedback.
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Once I’ve completed your final draft, you’re free to publish in your ESP. (Or you can have me do it).
It’s easy to copy and paste from Google Docs into your platform.
Sit back and relax. Watch your event sellout in no time at all.
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If you enjoyed the process & you’re seeing the results come in.
Let’s talk more about how we can continue this for each show in your season or for your next event.
Simple & easy Just for you
A process so easy you’ll want to smash an easy button.
When you work with me…
You’re getting 10+ years of performing arts experience.
I’ve been a performer, a director, & producer. I’ve also been a marketing director and sat on a board of directors.
From musicals to one-person plays.
I live and breathe theater.
I know how to study a show think about it’s themes and who this show would best be seen by.
Can’t wait to do the same for you!
My Guarantee to you…
Here’s the deal. I love writing sales & marketing copy.
But you want to know what I love even more than that?
I love love love helping my clients grow their email lists, make sales, and reach their goals.
I just want my clients to WIN!
By which I really mean: I want you to win.
So, while I can’t guarantee specific numbers or conversion rates, I can guarantee when we work together you’re getting more than a copywriter who’s going to shoot you some Google notes and hit the road.
As your copywriter, I’m in this as your strategic partner. And I’m rooting hard for you (like Tyra Banks) so you can count on me to communicate clearly, ask important questions, and go the extra mile on principle.
All of that to say, If you’re looking for a writer worth their weight in copy chops and a team player, then you’ve found them ✨
What’s inside your showtime success suite
The Showtime Success Suite questionnaire to understand your voice, vision, and goals as well as audience and event details.
60 minute kick off call to dive deep into the event promotion funnel and strategy and ensure that every email is targeted an on-point while being on brand.
Voice of Customer research along with a survey to your email list.
Show Analysis & Promo Messaging Guide that’s developed with interviews with the director and creative team.
A series of six sales emails for priming and pitching the event to your email list. This can also be used to share your event with a JV partner or affiliate.
Four event onboarding emails for patrons so they’re excited and know exactly what to expect and do before and at the event.
Three post event emails for collecting feedback and giving a sneak peek for your next event.
Two subject lines for EACH email for A/B testing so we can find the winners.
*BONUS: A checklist filled with ideas based on the show to engage your local community, social media, and strategies to boost revenue.
The checklist partnered with your show promo guide ensures you won’t run out of fun and exciting ways to engage your patrons.
Your investment = $1,497
You’ve got questions
And I’ve got anwers!
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Nope! I only need you to be at the kick-off call.
I like to send updates and if you’d like to join me in the director interview you can.
Other than that the writing is handled all by me.
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You get one round of edits.
I want to make sure you’re in love with your emails.
This is to make sure we hit the sweet spot and your copy sounds like you!
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I can totally upload everything into your system. I actually prefer it.
You just need to give me access.
Please note: I’m not a designer, but can do some. Happy to work with someone on your team.
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Unfortunately, I don’t guarantee any results or specific conversion rates.
However, I do care about making sure that you’re in love with your copy and that it sounds like your brand.
As my client (AKA friend) I want nothing more than your success. that’s why you get a round of edits.
There will be no refunds for already written work.
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Of course! So let’s break it down.
To book your spot on the calendar I require a 50% deposit. The other 50% will be due before your kick-off call.
If you’re looking for a more flexible payment plan. I’m willing to extend it to before you you receive your first draft.
I want to be able to help you. So please book a discovery call and we can discuss options for creating a custom payment plan. -
This email series can be completed in about 4-6 weeks. This gives me enough time to dive deep into your brand, do all my research, and write up your entire email suite.
Need it faster? We can upgrade to a VIP Experience that will get everything done in 10 days only for $2,497.
Please schedule below so we can discuss your timeline for your event.
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Go ahead and schedule a discovery call below. I’d love to meet you and learn more about who you serve. So at the very least we foster a referral relationship.
Once you do that I’ll send over a contract and invoice. We’ll then kickoff our adventure together.